CONTINUED ADVERTISING OPTIMISATION
Our PPC experts identify the most relevant and effective keywords, optimise your advertising campaigns to target these keywords, and continually monitor and adjust them to ensure that we are targeting the right audience. We keep a close watch and make necessary bid adjustments in your campaigns to gain the most out of your ad spend. With a range of ad placement options available on Amazon, we pick the most strategic placements to generate maximum visibility for your ads. Our experts for PPC Management in Australia constantly work at maintaining and improving your campaigns to get the desired results and maximise your ROI.
NEW CAMPAIGN CREATION
Creating a new advertising campaign for an Amazon seller is a complex and multifaceted process that requires extensive knowledge of Amazon's advertising platform and marketplace dynamics. Our team of experts for Amazon ads in Australia is equipped to create highly effective advertising campaigns that generate maximum visibility, engagement, and sales for your business. We develop Amazon Sponsored Ads that align with your goals, budget, and timeline. By conducting extensive research, developing a comprehensive advertising strategy, setting up the campaign, optimising its performance, and providing regular reports and insights, we ensure that your advertising campaigns are performing at the highest possible level.
The primary step in creating product-specific campaigns is to identify the products that would benefit the most from targeted advertising. We analyze your product data, customer reviews, and sales history to identify top-performing products, products with low visibility, and products with high competition. We identify the most effective advertising formats, such as Amazon Sponsored Product Ads, Amazon Sponsored Brand Ads, or Amazon Sponsored Display ads, and create compelling ad imagery that resonates with your target audience. Producwt-specific campaigns help us maximise the chances of converting your potential customers into buyers. Our Amazon PPC Consultants provide regular reports and insights to our clients, highlighting key performance metrics and trends, and recommending strategies for further optimisation and growth.
We use advanced keyword research tools like MerchantWords and Helium10 to identify the most coveted and high-performing keywords for your ad campaigns. The tools provide insight into search volume, competition, and other relevant data points for each keyword. We prioritise keywords that are relevant to your products and have a high search volume and low competition. We use Amazon's robust targeting options to target specific keywords and phrases, ensuring that your products are visible to potential customers searching for those terms. By identifying the most relevant keywords, incorporating them into your advertising campaigns, and continuously monitoring and adjusting our strategies, we can maximise product visibility and drive exceptional sales for your Amazon business.
MICRO-LEVEL BID OPTIMISATION
Micro-level bid optimisation is a critical component of Amazon PPC Management and we strive hard to help our clients achieve amazing results by implementing effective micro-level bid optimisation strategies. We focus on optimising bids for specific keywords, products, and audiences. We use Amazon's reporting tools to track key metrics such as impressions, clicks, conversions, and cost-per-click (CPC). Based on this data, we identify high-performing keywords, products, and audiences and optimise bids to increase their visibility. By evaluating keyword competitiveness, adjusting bids based on region and time zone, and continuously monitoring and adjusting bidding strategies, we ascertain great outcomes for your advertising campaigns.
SOCIAL MEDIA PROMOTION
Social media promotion is an effective way for Amazon sellers to increase brand awareness, drive traffic and generate more sales. We offer social media promotion services to help our clients achieve these goals. Our social media promotion services include creating and managing social media accounts on various platforms such as Facebook, Instagram, Twitter, and Pinterest. We create engaging and informative content that showcases your products and encourages potential customers to visit your Amazon store. We also use social media platforms to run targeted advertising campaigns that reach potential customers based on their interests, demographics, and other relevant data points. By using advanced targeting options, we can ensure that your products are visible to the right audience and generate more sales.