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SEO & Product Ranking Services For Amazon Sellers

We help make sure your products are easy to find when customers are looking for them. It’s not just about stuffing keywords or copying what others are doing. We take time to understand your product, find the right search terms, and write listings that speak to both the customer and Amazon’s algorithm. We also handle the behind-the-scenes stuff—like improving your backend keywords and checking if anything’s slowing your listings down. Whether your product is brand new or already live, we’ll help shape it so it performs better. Our goal is simple: help more people find your product and feel confident enough to buy it. No tricks—just clear, thoughtful work that makes a difference.

OUR PROCESS

How We Improve Your Amazon Listing

STEP 1 : CHEck your competitors

See What Others In Your Space Are Doing

Before we make any changes, we study your top competitors—what keywords they’re using, how they’ve written their listings, how they price their products, and what buyers are saying. This gives us a clear view of where you stand and what can be improved.

Review similar listings

Compare pricing and keywords

Find gaps and opportunities

STEP 2 : Do detailed keyword research

Find What Your Customers Are Actually Searching For

Using tools like Helium 10 and Keyword Scout, we dig up search terms that buyers are typing into Amazon. But we don’t just go for high-volume terms—we focus on the ones that are relevant, specific, and more likely to lead to a sale.

Use trusted keyword tools

Focus on high-value terms

Pick relevant search phrases

STEP 3 : Write a clear, useful listing

Help Buyers Understand Your Product Quickly

A strong listing is more than just stuffing in keywords. We write titles that make sense, bullet points that highlight real benefits, and descriptions that actually answer questions buyers might have. It’s about being clear, not clever.

Add keywords where they fit

Focus on what matters to buyers

Keep everything easy to read

STEP 4 : Add backend keywords

Make Use Of Hidden SEO Fields For Extra Reach

Not all keywords need to be visible. We also fill out the backend fields with extra terms that help improve search visibility—without cluttering your actual listing. These keywords are hidden from customers but help with ranking.

Use extra relevant terms

Remove duplicates or fluff

Keep them updated over time

What You Get With Our Amazon SEO Service

Competitor Research

We look at top-performing listings in your category and analyze what makes them work—titles, images, pricing, keywords, even reviews. This gives us a clear direction for how your listing can stand out.

In-depth Keyword Strategy

We don’t just find keywords—we sort and prioritize them. Our team filters out noise and focuses on search terms that are relevant, high-converting, and actually worth targeting in your listing.

Title Optimization

Your title is the first thing people see. We make sure it includes the right keywords and presents your product clearly, so it’s both searchable and easy to understand at a glance.

Bullet Point Writing

Each bullet point is written to highlight key benefits, address buyer concerns, and make your product easier to scan. It’s not about stuffing keywords—it’s about getting your message across quickly.

Product Description

We write descriptions that give buyers a clear picture of what your product is, how it helps, and why it’s worth buying—without sounding like a pushy sales pitch.

Backend Search Term Setup

We add extra keywords behind the scenes (the ones customers don’t see) to give your product better visibility in search results. It’s a simple step, but it makes a big difference.

Ongoing Edits And Updates

Your listing isn’t set in stone. We regularly review how it’s performing and suggest changes—whether that’s adjusting keywords or rewriting parts to improve conversions.

Support From Real Amazon Sellers

You’re not just getting help from a service provider—you’re working with an experienced Amazon consultant team that knows the platform inside out. We’ve been in your shoes—and we’ve figured out what works.

Why Listing Optimization Is Worth Your Time (And Money)

Let’s be honest—most Amazon listings aren’t great. Even from big brands. They either try too hard to sell, or they don’t try at all. Some are packed with keywords and feel like a robot wrote them. Others barely have the basics filled in. What gets missed in both cases is this: your listing is often the only interaction a buyer has with your brand. It is your salesperson, your packaging, and your product explainer—all in one scroll.

When someone searches on Amazon, they’re not browsing for fun. They’re there to buy. And you have about five seconds (maybe less) to show them that your product is the one. That’s where a solid, well-thought-out listing helps. It doesn’t just show up in more searches—it gives shoppers the info they need, in the order they need it, without making them work for it. And yes, that directly affects your sales.

A lot of sellers assume that once a listing is live, they can move on. But Amazon is not a “set it and forget it” platform. Keywords change. Trends shift. What worked six months ago might not work now. That’s why optimization isn’t just a one-time job—it’s a habit. The best-performing listings are the ones that get looked at often, tested, and improved based on data.

Here’s another thing most people overlook: it’s not just about ranking. You can show up on page one and still not convert. That’s a waste of visibility. Real SEO isn’t just about getting more people to your listing—it’s about getting the right people to your listing, and then giving them every reason to hit “Add to Cart.” That’s the difference between random traffic and actual growth.

What’s also true is that even a great product can underperform if the listing doesn’t do it justice. If your images don’t show the product clearly, if the bullets are vague, or if the title is confusing, shoppers just move on. They don’t wait. They don’t ask questions. They scroll to the next option. That’s where Amazon SEO becomes less of a “nice to have” and more of a requirement. It’s about making sure the quality of your listing matches the quality of your product.

If you’re investing in ads or broader Amazon marketing services, this matters even more. Ads bring traffic, but your listing has to convert that traffic into sales—or you’re just spending money to get skipped. Optimizing your listing helps lower your ACoS, improve your organic rank, and boost your ROI across the board.At eStore Factory, we see a lot of listings that only need a few changes to start performing better. Sometimes it’s rewriting a weak title. Sometimes it’s reorganizing the bullets so the important stuff is up top. And sometimes, it’s just making the benefits more obvious. These aren’t big, dramatic changes—but they make a big difference. And we’ve seen it happen over and over again.

We’re also sellers ourselves. We’ve tested all this on our own listings before offering it to clients. So we’re not guessing. We’re not following generic advice from a blog. We’re applying what’s worked across thousands of listings, across categories. We’ve seen how a keyword tweak, a new image angle, or a better headline can move the needle.

In the end, Amazon SEO is about making your product easier to find and easier to buy, supported by thoughtful Amazon consulting that ties strategy directly to your business goals. That’s it. It’s not about using every keyword under the sun or writing clever copy that sounds impressive but says nothing. It’s about clarity, relevance, and keeping the buyer in mind. And that’s what we focus on.

WHY US ?

Why Choose eStore Factory For Amazon SEO Optimisation?

Transparent process from day one

Fast turnaround without cutting corners

Custom strategy for every product

In-house team, no outsourcing ever

Smart decisions backed by data

We understand Amazon inside out

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CASE STUDY

eStore Factory's Success Story Published By Amazon

Supplement Brand Increased Sales by 1800%

By using Sponsored Brands and Sponsored Display and interacting with top-of-the-funnel audiences, Vitasei saw a 1800% increase in pay-per-click (PPC) sales, with 70% of orders made by new-to-brand customers. The sponsored ads campaigns delivered more than 70K impressions and outperformed benchmarks across multiple KPIs. The agency’s holistic approach brought about a 423% increase in organic sales.

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